Get to know more about the what, why, and “wow” of our
healthcare recruitment agency.


Ever felt like pulling your hair out over tedious job searches, vanishing candidates, or too-eager recruiters? Take a breather. We’ve got a comfy couch, a genuinely caring approach, and a healthcare recruitment game plan right here.

Who are we? Well, we’re Appoint Healthcare – a humble crew of recruitment pros who also double as friendly, caring, and fun-loving individuals who you’d happily have a pint with (that says it all, really.)

Our promise to you? We’re in this for the long haul. Guiding you through healthcare recruitment with respect. No cut corners – just personalised, quality matches that truly make a difference. Your goals, your dreams, your success – that’s our focus.

Our story so far

From humble beginnings to a ton of healthcare hiring
success stories, we can’t wait to see what’s next for
Appoint Healthcare.

Jul '23

Full Circle

Simon replaces his beloved motorbike ‘Harriet’ after 14 years!

Mar '22


Secured a spot on the NHS Framework (CCS Perm)

Jul '21

A Decade In

Threw 10-year anniversary party for two of our earliest hires

Mar '21


Officially earned our Cyber Essentials certification

Jul '20

Big Campaign

Secured our first large-scale, exclusive campaign, filling 140 clinical roles single-handedly

May '19

Big Win

Awarded the ISO 9001 Quality Management award!

Apr '19

Culture Celebrations

Finalist for ‘Best Company Culture’ at Business Excellence Awards

Apr '18

Growing Strong

Surpassed a team size of 20 lovely, talented people

Nov '17

Team Holiday

The entire team celebrated our success in Amsterdam!

Feb '13

Grade-A Move

Upgraded to a beautiful 3500 sq ft office space

Apr '11

First Hire!

Moved to our first office and welcomed our very first employee

Jan '10

Bedroom Biz

Simon began running operations from his spare bedroom

Nov '09

Humble Beginnings

Simon (Founder) sold his motorbike (Harriet), to fund the start-up

dream job journey

We know job moves can be nerve-wracking. But don’t worry. We’re right here with you, guiding you through the process – and getting to know you so well that you’ll only hear about jobs we think you’ll love.

Genuine Chat

Let's talk about your challenges, hopes, and whatever’s niggling at the back of your mind. We're all ears and here to find your ideal role.

Application Support

With key takeaways from our chat, we make you stand out, chase feedback, and become your interview advocate.

Interview Coaching

We go all out on interview prep, giving you inside info and tips. We even text you on the day to wish you luck and negotiate offers on your behalf.

Smooth Moves

We get you smoothly from old job to new. From introductions to figuring out where to grab your lunchtime sandwich, we've got you.

Always Around

Just because you're in doesn't mean we're out. Queries, small bumps, or just a casual catch-up — we're (still) here.

perfect partner process

From that first "Hello" to your healthcare dream team, this is how we get you sorted with the employees you’ll wish you hired earlier!

Intentional Introduction

In a 30-minute discovery chat, we’ll listen intently, so we can get to know you, your challenges, and project scope – before sending some free insights and guidance.

No-obligation Proposal

No mumbo-jumbo here. We’ll serve you a crystal-clear action plan — all tailor-made for you. We lay it out; you see if it ticks your boxes and aligns with your vision.

Kick-off Meeting

Now it’s time to dive into the details of who and what you’re looking for and create a blueprint to help you achieve it with SLA’s, KPI’s, and all the job details.

Hypercare Plan

We kick off our 3-month Hypercare plan to get you all set up, and check-in with additional weekly meetings to make sure we’re in sync every step of the way.

our vision

“The number one, consultative recruitment service, as rated by the clients
and candidates that we work with, delivered with consistency and care.”



We’re here to ensure every placement feels like a match made in healthcare heaven.
Who we are
Appoint Group is a team of ambitious and fun individuals, united in our vision of providing the number one consultative recruitment service, as rated by our clients and candidates, delivered with consistency and care. We will remain true to the 12 points of our culture statement to ensure that all candidates who work with Appoint Group move closer to their own personal goals, and all clients move closer to achieving their corporate goals.
What business we're in

We are in the business of enhancing the hiring prospects of our clients and improving the job prospects of our applicants through thorough consultation. We also consider ourselves to be in the business of continuous improvement and development, both for ourselves and also for our clients and candidates. We will educate ourselves continually, to ensure we remain at least one step ahead of our competition, working towards our vision of being the ‘Number One’ recruitment company, as rated by our clients and candidates. We will help to educate our clients on ‘best practice’ recruitment processes, giving them a strategic advantage in an ever more competitive battle for skills. We will educate our candidates on how they can best achieve their career goals, whilst minimising the stress and uncertainty they endure in the process.

Our service has a particular emphasis on being consultative and bespoke to each person or organisation we work with.

Who our customers are

Clients – Our clients will be thoughtfully and strategically selected, based on attitudes. We aim to work in partnership with our clients where we have the opportunity to communicate to a high standard and add value by influencing their recruitment skills, processes and attitudes for the better. We will be committed to our clients and do everything we can to help them achieve their goals, and expect that they are committed to working proactively and efficiently with us in return.

Candidates – Our candidates will be sincere about their career development and genuinely keen to work with a specialist and caring recruitment company. They will commit to working with us, making themselves available to communicate with us as necessary.

What makes us different from our competition

At Appoint Group, we understand that career choices are some of the most stressful but significant, exciting and important life decisions that people have to make. We believe that people should have the right support and advice to help them make the best choices possible along the way whilst doing our best to make the process fun and enjoyable.

We will therefore aim to operate not just as a recruitment agent, but as a personal career consultancy service. We will continue to offer the upmost care to all the people we work with and remain committed to helping our candidates find the best career move for them.


Here are the people who pour all the love (and healthcare
recruitment expertise!) into what we do.

Simon Berry

Founder and M.D.

As our Founder and M.D. of Appoint Healthcare, Simon is responsible for the overall strategy and direction of the business. Prior to starting Appoint Healthcare, Simon had a long and successful career in healthcare and engineering recruitment, backed by a degree in Business Management. In his spare time he can be found yacht racing, skiing, motorbiking, and generally living it up with his wife and daughter.

Eve Downing

Operations Director

As Operations Director, virtually every Appoint Healthcare process has Eve's touch. Since her beginnings as a Trainee Consultant in 2012, post her enriching Psychology studies, Eve can now be found doing anything and everything possible to drive efficiency and help the recruiters achieve their goals. In her spare time, she loves singing, acting, dancing, and generally prancing around in local musicals and shows.

Erin Giles

Recruitment Director - Specialist Care

Erin has passionately led as our Recruitment Director since 2011, shaping the Healthcare Division from its early days. Awarded ‘Mrs Motivator’ and ‘Energizer Bunny’ in our annual ceremony, she pairs her Business Management degree with a stellar reputation to guide candidates and clients seamlessly through the recruitment process. Erin is full of adventure and loves to travel; she recently got married in Santorini, Greece and is a self-confessed gin and Haribo addict!

Danielle Barrett

Healthcare Divisional Director– Elderly Care

Danielle transitioned from the luxury of corporate concierge to shape the Elderly Care division at Appoint Healthcare. As an empathetic and friendly leader, she builds enduring relationships, creating a positive work environment for her team. In her spare time, she is obsessed with trying out the latest beauty products – having said that, she can often be found donning her wellies and getting muddy on long walks with her husband and dog, Teddy.

Amy Daruvalla

Health Team Manager - Hospitals & Clinics

Leading as Health Team Manager, Amy's focus is recruiting for NHS & private hospitals and clinics. With a foundation in Psychology and diverse roles, she blends her listening and matching skills flawlessly. Amy is that smiling face in the office, always ready to assist. Off-duty, she's either at the gym, running after her two little ones, eating great food along with a good glass of bubbly, or dreaming of her next sunlit vacation!

Claire Goacher

Office Manager

As Office Manager, Claire is the secret behind the smooth running of our office! With a history of office roles across several industries, Claire loves to help out wherever she can and generally be our rock. Off duty, you can find her hanging out with loved ones, going on forest walks with her partner and dog Izzy, cooking or baking, pottering around in the garden, travelling, or doing something sporty!.

Michelle Connolly

Accounts Manager

As our Accounts Manager, Michelle meticulously oversees our finances, ensuring we’re all paid on time. Prior to joining Appoint Healthcare in 2013, she managed finances in the design and manufacturing sectors. Beyond her professional prowess, Michelle is a gym enthusiast, putting us all to shame! During breaks, we adore when her little girl visits, eagerly anticipating the day she starts showing us her computer skills.

Amy Parker

Recruitment Team Lead – Specialist Care

As Team Leader of our Specialist Care team specialising, Amy is dedicated to helping specialist care providers build their teams. Transitioning from a similar recruitment background, she believes in providing a VIP service for her candidates and clients, creating a truly consultative experience. Office-renowned for her wicked laugh, off-the-clock, she's either spending quality time with family, dining out, or singing her heart out in a karaoke session.

Katie Beach

Recruitment Team Lead – Elderly Care

Armed with an LLB(Hons) in Law and diverse experience, Katie's role as Recruitment Team Lead for the Elderly Care team is pivotal in recruiting for senior nurse management. With keen professionalism and relationship-building skills, she bridges gaps between clients and candidates effortlessly. Off duty, Katie can be found running after her husband and two kids, reading, deep sea fishing and (almost embarrassingly) being a huge Xbox Call of Duty gamer.

People saying nice things about us

I felt welcomed and valued

I got my permanent job through Appoint. I had a consultant named Belle
Olufunke Elugbaiye

Simran, you’ve been brilliant

Simran was so helpful and supportive throughout my entire recruitment process, she was
Hannah Smith

They had listened to my needs

I feel confident in recommending the Appoint Group services. Because they had listened
John Kim

Thank you again Emily 🙂

Emily Hlodikova from Appoint Healthcare has been incredibly supportive throughout my recent application
Lee Bee

I can’t thank her enough

Rebecca Kelly has helped me so much on my journey to find a
Jordy G